The #1 Reason Startups Fail
It's not funding. It's not competition. It's not the team.
90% of startups fail because there's no market need.
They spend months (or years) building a product nobody wants. By the time they find out, they're out of money and out of time.
An MVP prevents this. It's the fastest way to learn whether your idea has legs — before you bet everything on it.
What an MVP Actually Is
An MVP (Minimum Viable Product) is the version of your product that lets you collect the maximum amount of learning with the least effort.
It's NOT:
- A broken prototype
- A "beta" with half the features missing
- A proof of concept that nobody can use
It IS:
- A working product with one core feature done well
- Something real users can interact with
- A tool for learning, not just showing off
The Build-Measure-Learn Loop
This is the framework that makes MVPs work:
- Build — Create the smallest version that tests your core assumption
- Measure — Watch how real users interact with it
- Learn — Decide: pivot (change direction) or persevere (keep going)
Then repeat. Every cycle makes your product smarter.
Why We Ship MVPs in Days
Most agencies quote 8-12 weeks for an MVP. We ship in days. Here's why:
We Cut the Fat
Traditional agencies spend weeks on:
- Discovery workshops (we do a 30-minute call)
- Wireframes and design systems (we design in code)
- Project management overhead (we just build)
- Feature creep (we say no to everything except the core)
We Know the Stack
We're not evaluating technologies for each project. We know what works. React, Next.js, Node.js, PostgreSQL, AWS. Pick the right tool, move fast.
We've Done It Before
PiAds started as a simple screen-listing tool. Vishion.ai started as a URL scanner. GymReel started as a video feed. Each launched with one feature, then grew based on real user feedback.
What a Days-Fast MVP Looks Like
| Day | What Happens |
|---|---|
| Day 1 | 30-min call. We understand the core problem. |
| Day 2-3 | We build the core feature. You see progress. |
| Day 4-5 | Polish, deploy, and hand you a live URL. |
| Day 6+ | You test with real users. We iterate based on data. |
This isn't for every project. Complex platforms with compliance requirements take longer. But for most startup ideas? Days is realistic.
The Cost
| MVP Type | Cost | What You Get |
|---|---|---|
| Landing page MVP | $2,000 – $5,000 | Validate demand before building |
| Simple functional MVP | $10,000 – $25,000 | One core feature, working product |
| Moderate MVP | $25,000 – $50,000 | 2-3 features, auth, dashboard |
| Complex MVP (AI, marketplace) | $50,000 – $100,000 | Custom AI features, multi-sided |
Where Your Budget Should Go
The smart split for MVP stage:
- 30% on building the core product
- 70% on validation — marketing, user testing, learning
Most founders do the opposite. They spend everything on building and have nothing left to actually test with users. Don't make that mistake.
When an MVP Doesn't Work
Be honest with yourself. An MVP isn't right if:
- You're in a heavily regulated industry that requires compliance before launch
- Your product requires a network effect (you need both sides before either works)
- The "minimum" version of your idea doesn't deliver any value
In these cases, you need a different strategy. We'll tell you that upfront.
What Happens After the MVP
The MVP isn't the product. It's the starting point. After launch:
- Measure — Are users signing up? Using it? Paying for it?
- Decide — Do we double down, pivot, or kill it?
- Iterate — Add features based on real data, not assumptions
- Scale — Once product-market fit is clear, invest in growth
Most successful startups budget 50% of their initial development cost on post-launch improvements in year one.
Ready to Test Your Idea?
You don't need a 50-page business plan. You need a working product in real users' hands.
Tell us your idea in a #1a1a1a]">[30-minute call and we'll tell you honestly: can we build an MVP in days, or does your idea need a different approach?
Either way, you'll leave with clarity.
Ready to build something?
Let's talk about your project. No pitch, just a real conversation.
Book a Call